Faculty Publications

Dr. J. Ashok

Publication:

T.J. Arun and J. Ashok, “Human Resources Development (HRD) and Indian Banking Sector”, New Century Publications, July 2009.

J. Ashok, “Motivation in Cement Industry - A Case Study”, Institute for Technology and Management (ITM), vol. 3, no. 1, pp. 59-74, April 2009.

T. J. Arun and J. Ashok, “A Study on Investment Market”, Indian Economic Panorama, vol. 19, no. 2, pp. 6-7, July 2009.

T. J. Arun and J. Ashok, “Financial Inclusion - Indian Experience”, Indian Economic Panorama, vol. 19, no. 1, pp. 46-49, April 2009.

T. J. Arun and J. Ashok, “Credit Rating and Investors’ Awareness - A Study”, Annamalai Journal of Management, vol. 3, no. 1, pp. 100-104, October 2008.

C. Natarajan and J. Ashok, “Socio - Economic Status (Child Labour)”, HRD Times, pp. 21-22, July 2002.

P. Geetha and J. Ashok, “Motivation”, HRD Times, pp. 12-13, September 2003.

J. Ashok, “A Study on Developing Strategies to Improve the Sales of Maruthi Zen Passenger Cars”, JIMS 8M, pp. 41-45, January – March 2005.

J. Ashok “A Study on Small Entrepreneurs Opinion Towards Various Incentive Schemes”, IJMS, pp. 161-169, 2007.ISSN 0973-2101.

J. Ashok, A. Jayakumar and T.J. Arun, “Customer Relationship Management (CRM) in Educational Services - A Study”, Leaders Voice, pp. 56-62.

T. J. Arun and J. Ashok, “Customer Relationship Management and Hospital Services”, Serials Publications”, pp. 227-233, 2011.

J. Ashok and N. Mohan, “Opinion Survey of Activity Based Learning Education System (ABL) towards Parents with Speical Reference to Tamil Nadu”, The Economic Challenger, vol. 13, no. 49, pp. 70-72, October – December 2010.

J. Ashok, “Measuring of Quality of Work Life in Textile Industries – An Integration of Conceptual Relationship with Productivity”, International Journal of Research in Commerce and Management, Vol. 2, no. 4, pp. 67-70, April 2011.

J. Ashok, “Stress And Depression Experienced by Women Software Professionals in Bangalore, Karnataka”, Global Journal of Management and Business Research, vol. 11, no. 6, pp.53-56, May 2011.

Mohan N and Ashok.J, ”Organizational Climate and Attitude of  Teachers -  a Co-Relational Study”, EJSS, vol: 22, Issue 4,(IF: 0.9), 2011.

N. Mohan and Dr. J. Ashok, “Stress and Depression Among Women Bank Employees in Tamilnadu – An Empirical Study”, South Asian Journal of Socio – Political Studies (SAJOSPS), Vol.12, No.1, pp. 70 – 72, July – Dec. 2011.

P. Sundaresalingam and J. Ashok, “A Study on Behavioural Changes Exhibited by Customer Towards Frooti, Chennai”, International Journal of Research in Management, Vol. 1, Issue 2, PP. 47 – 57, January 2012.

S. Padmavathy and J. Ashok, “Merger Announcements and Stock Price Behavior: Empirical Evidence from Indian Stock Market”, International Research Journal of Finance and Economics, Issue 83, PP. 153-160, January 2012.

S. Padmavathy and J. Ashok, “A Study on the Impact of Mergers and Acquisitions on Share Price”, Research Journal of Social Science and Management, Vol. 1, Issue 12, PP. 17-20, April 2012.

M. Umasankar and J. Ashok, “Employee Perception towards Effectiveness of Human Resource Practices followed in Commercial Banks in Erode District, Tamilnadu”, European Journal of Social Sciences, Vol. 29, Issue 3, April 2012.

M. Umasankar and J. Ashok “A Study on Employee Perception on HR Practices in Textile Retail Show Rooms in Erode”, International Journal of Multidisciplinary Management, Vol.2, Issue - , Pg. No. 80-91, September 2012.

Dr. J. Ashok, Mr. K. Subramani and J. Jocelyn Jennifer “A Study on the opinions of Top Management on Food Safety & Management System”, International Journal of Management & Information Technology, Vol. 1, No.3, Pg. 133 – 138, September 2012.

Sundaresalingam P. and J. Ashok “A Study on Customer Perception towards Mobicool Car Coolant Oil”, European Journal of Social Sciences, Vol 27, No. 4,PP. 588-592, 2012.

A. Sasirekha and Dr. J. Ashok, “A Study on HRD climate in a public sector cement company – An empirical study” Life Science Journal, 10 (5s), PP: 422-430, 2013.

Ms. S. Padmavathy and Dr. J. Ashok, “Share Price Behaviour of Indian Pharmaceutical Companies”, Life Science Journal, 10 (6s), P.No. 142 – 146, 2013.

Dr. J. Ashok, Dr. T.J.Arun and Mr. K. Subramani, “E-Banking Technology and Customer Satisfaction”, International Journal of Finance Research Review, Volume 1, Issue 5 (July 2013) PP: 17 to 22 ISSN: 2321 – 0354.

David WinsterPraveenraj D, Dr. J. Ashok and Ms. SunithaDivakaar, “Impact of Sales Persons on the Sales of Mobile Phone Headsets” International Journal of Marketing Research Review, l Vol. 1, Issue 5 (July 2013), PP. 34 to 42, ISSN: 2321-0346.

Mr. K. Subramani and Dr. J. Ashok, “Impact of Marketing Mix among Customers with reference to Khadi Products”, International Journal of Research in Engineering and Advanced Technology, Vol. 1, Issue 4, Aug-Sept 2013, PP. 1 to 4, ISSN: 2320 – 8791.

Dr. J. Ashok, Professor and Mr. K. Subramani, Assistant Professor, “A Study on Consumer Perception towards pen”, Elixir Marketing Management. 62 (2013) ISSN: 2229 712X.

D.David Winster Praveenraj, J.Ashok,” Impact of Shopper Marketing on Purchase Decisions of Information Technology Devices for Personal Use by Indian Consumers”, Journal of Theoretical and Applied Information Technology,Vol.64. No.3, 2014.

S.Padmavathy, Dr.J.Ashok., Dr.M.Umasankar, “Human Resource Climate in Construction Industries:A Factor Analysis Approach”, Asian Journal of Research in Social Sciences and Humanities, Vol. 6, No. 5, 2016.

Sasirekha., Dr.J.Ashok, “Employees’ Perception Towards Performance Measurement Factors: Structural Equation Modeling Approach”, Asian Journal of Research in Social Sciences and Humanities, 2016.

Conference Presentation:

“A study on impact of Entrepreneurship Development Programs”, Annamalai University, Chidambaram, April 2007. 

“Credit Rating Agencies- An Overview”, Annamalai University, Chidambaram, October 2007.

“Recent Trends in Financial Services”, Annamalai University, Chidambaram, October 2007.

“Sustainable Rural Development through Micro Credit”, Annamalai University, Chidambaram, December 2008.

“A Study on performance of International year of Micro credit 2005 Movement”, Annamalai University, Chidambaram, December 2008.

“Corporate Governance: An overview”, Annamalai University, Chidambaram, February 2010.

“Investors Behaviour towards credit rating”, UGC sponsored national level conference at Pompuhar College, March 2010.

“Ethics and Social responsibilities of Credit rating”, Annamalai University, Chidambaram, December 2010.  

“Technology  a double edged sword in banking Sector”, International Conference on Technology in Financial Institutions, Bannari Amman Institute of Technology, Sathyamangalam, September 2012.

“A comparative study on the impact of technology in banking sector”, International Conference on Technology in Financial Institutions, Bannari Amman Institute of Technology, Sathyamangalam, September 2012.

“Impact of Reltronics technologies in financial institutions”, International Conference on Technology in Financial Institutions, Bannari Amman Institute of Technology, Sathyamangalam, September 2012.

“Internet security in financial institutions –the technical approach”, International Conference on Technology in Financial Institutions, Bannari Amman Institute of Technology, Sathyamangalam, September 2012.

“Technology and financial inclusion”, International Conference on Technology in Financial Institutions, Bannari Amman Institute of Technology, Sathyamangalam, September 2012.

 

Dr. P. Rajkumar

Publication:

Dr.P. Rajkumar,"Business Models of Vegetable Retailers in India International Journal Great Lakes Herald", Vol. 4, No 1, pp. 31 - 43.

Dr. P. Rajkumar,"Retail Logistics Practices of Indian Fresh Vegetables Market, International journal Asia-Pacific Business Review", Vol. VI, No. 2, pp. 91-101.

Dr. P. Rajkumar,“Food Mileage - An Indicator of Evolution of Agricultural Outsourcing”, International Journal of Technology Management   & Innovation, Vol. 5, No 2, pp. 37-46.

Dr. P. Rajkumar,“Service Quality and Customers Preference of Cellular Mobile Service Providers ”, International Journal of Technology Management & Innovation, Vol. 6, No 1, pp. 38-45.

Dr. P. Rajkumar,“Employability  Skills  in  Chennai  Retail Market, India”, Acta Universitatis Danubius Economica, Vol. 7, No 5, pp16- 30.

Dr. P. Rajkumar,“Spice route: Logistic journey of spices in retail supply chain perspective ”, UTMS Journal of Economics, Vol. 3, No.1, pp. 9 – 20..

Dr. P. Rajkumarj, “Ability  of  the  Emerging  Organized Indian Vegetable and Grocery Retailers ” International Journal of The Romanian Economic Journal, Vol 25, No 45, pp.123 – 142.

Dr. P. Rajkumar, “Service Quality Measurement of Public Distribution System in Food grains Supply Chain ”, International Journal of Business Performance and Supply Chain Modeling, Vol. 5, No 2, pp. 131–147.

Dr. P. Rajkumar,“A Study of The Factors Influencing The Location  Selection  Decisions  of  Information  Technology  Firms, ”, The Asian Academy of Management Journal, Vol. 18, No1.

Conference Presentation:

Rajkumar P., “Structural Business Classification and Development Orientation of Rural Enterprise”, National Conference, The Gandhigram Rural Institute, Dec. 2015.

Rajkumar P.,” Factors Affecting Mobile Banking Services”, National Seminar on "Mobile Banking System and Indian Economy, Bharathidasan University, Feb. 2016.

Rajkumar P.,” Determinants of Supply Chain Factors of Agricultural Produce in Vegetable Retail”, Make in India: Challenges and Opportunities, D.Y.P Institute of Management Studies, Feb. 2016.

Rajkumar P.,” Supply Chain Innovations in Retail Business Models”, Intelligence, Innovation and Inclusion - Best Practices for Global Excellence, Pondicherry University, Mar. 2016.


Dr. S. Murugappan

Publication:

Dr. S. Murugappan (2006), “Development of a Hybrid Depreciation Model (HDM) as Part of Corporate Resource Planning” Sage Publication, Vol. 2, Jan 2006, pp.73-78.

Dr. N. Rajiv Menon and  Dr.S. Murugappan (2008), “A study on the Impact of Frequency of Change of Floating Interest Rate on Total Interest Burden of Home Loans”, GIM Journal of Management, Vol.3, No.1, January – June 2008, pp.46-58.

Dr. S. Murugappan (2013), “The Use of Virtual Store Simulation in Marketing and Research”, IOSR Journal of Business and Management, Vol, 01, October 2013, PP. 73 to 80.

Dr.S.Murugappan and S. Priya Durga (2015),  “What Make Faculty Retention Strategies Effective ?”, Information - An International Interdisciplinary Journal, Volume 18, Number 4, April 2015, pp. 1203-12012,  ISSN 1343-4500.

Dr. S. Murugappan and S. Priya Durga (2016), “Effects of Movement Desirability on Retention of Faculty Talent in Academia”, Asian Research Consortium, Asian Journal of Research in Social Sciences and  Humanities, Vol. 6, No. 4, April 2016, pp. 386-397, ISSN 2249-7315.

Conference Presentation:

Dr. S. Murugappan (2005), Preparation and Critical Evaluation of “Feasibility Report on Shuttle Less Loom Project with help of Excel Model Building”, Recent Trends in Management in Vivekanandha College of Engg. for Women, Tiruchengode, January 2005.

Dr. S. Murugappan (2007), “Community Radio as a Tool for Rural Development and Social Up-lifter”, National Symposia on communication for social development – University of Hyderabad, Andhra Pradesh, 01.11.07 To 03.11.07.

Dr. S. Murugappan, and  S. Priya Durga, (2012), “Technology as a Driver for Talent Acquisition in Banking Sector” in the International Conference on Technology in Financial Institutions  -Proceedings of the Innovations in Engineering and Technology for Sustainable Development” (IETSD) 2012: 3-5 September 2012.

Dr. S. Murugappan, and  R M Nandhini, (2012), “Technology and Transformation in Indian Banking: Mobile Banking – The Road Ahead” in the International Conference on Technology in Financial Institutions  -Proceedings of the IETSD 2012: 3-5 September 2012.

Dr. S. Murugappan, and  R.Balakrishnan, (2012), “Application of Technology by Rating Agencies for Evaluating the Financial Strength of Banks” in the International Conference on Technology in Financial Institutions  -Proceedings of the IETSD 2012: 3-5 September 2012.

Dr. S. Murugappan, and  Binto Kurian, (2012), “An Empirical Study on the Financial Services and Technology” in the International Conference on Technology in Financial Institutions  -Proceedings of the IETSD 2012: 3-5 September 2012.

Dr. P. Suresh Kumar and Dr. S. Murugappan, , (2012), “Performance Evaluation of a Private Sector Commercial Bank Using DEA” in the International Conference on Technology in Financial Institutions  -Proceedings of the IETSD 2012: 3-5 September 2012.

Dr. S. Murugappan (2013), Paper presentation on – “A Study on Green Finance Initiative of The Chennai Silks (P) Ltd., Coimbatore - Green Finance: Challenges and opportunities”  in the National Conference organized by Guruvayurappan Institute of Management Studies, on 30th August 2013.

Dr. S. Murugappan (2014), “A Critical Evaluation of Weights Assigned by the DEA Model for Evolving Strategies for Improving the Performance and Suggesting Plans for Bank’s Efficient Management” in the 2nd  International Conference on Business Analytics & Intelligence (ICBAI) organized by Indian Institute of Science (IISc), Bangalore and Indian Institute of Management (IIM ), Bangalore on 18th December to 20th December 2014.

Dr.S. Murugappan(2015), ““A Study on the Impact of Floating Interest Rate on Total Interest Burden of Home Loans”  in the International Symposium In Honor of Dr. A. Ravi Ravindran  organized by Indian Institute of Science, Bangalore, Operational Research Society of India Bangalore Chapter (ORSI-BC), Department of Management Studies, Indian Institute of Science, Bangalore (DoMS-IISc), the Indian Institute of Materials Management Bangalore Branch (IIMM) and Indian Institute of Technology , Chennai,   on March12-13, 2015. 



Dr.P.Indra

Publication:

Indra & Manohar, LH 2014, ‘Impact of learning organization culture on performance in higher education institutions’, Studies in Higher Education, vol.41. no.1.

Indra & Manohar, LH 2014, ‘Breaking the Glass Ceiling- A Mixed Methods Study using Watkins and Marsick’s Learning Organisation Culture Model, Asian Women, vol. 30, no.3, pp. 85-111.

Indra & Manohar, LH 2011, ‘Theory of capital-Implications for Strategies in Business Management Education’,Journal of Management and Science, vol. 2, special issue no. 6,pp. 44-53.

Indra & Manohar, LH 2014, ‘Learning organization culture and knowledge performance in social work academic departments’, The Indian Journal of Social Work.

Conference Presentation:

Indra & Manohar, LH 2011, ‘Reformation Modalities to evolve a World Class Business School’ at the UGC sponsored National Seminar on Managing for inclusive growth and sustainable development conducted by Department of Management Studies,University of Madras, Chennai-600 005, March 4-5, 2011.

Manohar, LH & Indra 2012, ‘Theory of capital and Reformation Modalities in Business Management Education’, Proceedings of the National conference on New paradigms of Management- Global Challenges for Managers in 21st Century, pp.221-224, ISBN: 978-81-8209-330-0.

Indra, 2016, ‘I-I Model based on Learning Organization Concept for sustainable Partnership between Institute and Industry   ,Sustainable Institute Industry Partnership & SIIP Awards, SEED, 21st-22nd July, 2016.

Indra, 2016, ‘Women directors on Corporate Boards for “Good”  Corporate Governance : A Review and Research Agenda’, International Conference on Financial Markets and Corporate Finance (ICFMCF), DOMS, IIT Chennai, 12-13th August, 2016.


Mr. R. Balakrishnan

Publication:

Mr. R. Balakrishnan, "Effectiveness of Advertisements and Promotional Strategies in Automobile Industry", Intercontinental Journal of Marketing Research Review VOLUME - 1 , ISSUE -6 and  pp. 48-55.

R.Balakrishnan, Dr.S.Murugappan, “Business Drivers of woven apparel Exports”, Asian Journal of Research in Social Sciences and Humanities,June,2016.


Mr.K.Subramani

Publication:

Dr. J. Ashok, Mr. K. Subramani and J. Jocelyn Jennifer “A Study on the opinions of Top Management on Food Safety & Management System”, International Journal of Management & Information Technology, Vol. 1, No.3, Pg. 133 – 138, September 2012.

Dr. J. Ashok, Dr. T.J.Arun and Mr. K. Subramani, “E-Banking Technology and Customer Satisfaction”, International Journal of Finance Research Review, Volume 1, Issue 5 (July 2013) PP: 17 to 22 ISSN: 2321 – 0354.

Mr. K. Subramani and Dr. J. Ashok, “Impact of Marketing Mix among Customers with reference to Khadi Products”, International Journal of Research in Engineering and Advanced Technology, Vol. 1, Issue 4, Aug-Sept 2013, PP. 1 to 4, ISSN: 2320 – 8791.

Dr. J. Ashok and Mr. K. Subramani, “A Study on Consumer Perception towards pen”, Elixir Marketing Management. 62 (2013) ISSN: 2229 712X.

Conference Presentation:

Mr. K Subramani, “Algorithmic trading in financial institutions –the technical approach” International convention cum pre-conference workshop on Innovations in Engineering and Technology for Sustainable Development” during 3rd – 5th September 2012 at BIT, Sathyamangalam.


Dr.C.Aruljothi

Book(s) Published:

C.Aruljothi and S.Ramaswamy (2014), “Pilgrimage Tourism Socio-Economic Analysis” MJP Publishers, Chennai. ISBN:987-81-8094-221-1.

Journals Published:

C.Aruljothi and S.Ramaswamy (2016) “Pilgrimage Tourists of Palani Temple: Socio-Economic Analysis” Asian Journal of Research in Social Sciences and Management, VOl:6, No: 6, Pp 1166-1181. ISSN: 2249-7315

C.Aruljothi and S.Ramaswamy (2015) “Community Response Towards Pilgrimage Tourism: A Study of Temple Town of Palani”, South Asian Journal of Tourism and Heritage, 8 (2), July. 30-42. Factor Index :1.34

C.Aruljothi and S.Ramaswamy (2014) “Indian Tourism Industry: Trends and Growth in the Globalised Era”, Research Journal of Social Science and Management. 3 (9), January. 192-200. ISSN: 2251-1571.(www.theinternationaljournal.org) pp: 192-200.Impact Factor :3.951

C.Aruljothi, S.Ramaswamy and K.Manikandan (2013) “Business Opportunities in Cultural Tourism Environs- A Case of Temple festival in Dindigul Tamil Nadu” Shanlax International Journal of Economics, Vol.1, No.2, February 2013. ISSN: 2319-961X. pp 07-14.

C.Aruljothi and S.Ramaswamy (2012) “Anatomy of Tourism Climate Nexus: Diagnosis and Policy Prescriptions” in International Journal of Applied Management Research. Vol.4, June 2012, Special Issue. TiSSL International Publication, Belgium. ISSN: 0974 8709. pp 42-46.(www.Tisslinternational.org)

C.Aruljothi and S.Ramaswamy (2012) “Towards Sustainable Tourism: Issues and Strategies” in International Journal of Research in Commerce, Economics and Management, Vol.2, No. 7 (July), ISSN 2231-4245. (www.ijrcm.org.in)

C.Aruljothi, K.Midhun and S.Ramaswamy (2012) “Marketing of Tourism Services in Kerala: A Case of Health Tourism”. Research Journal of Social Science and Management. 2 (8), December. 1-9. ISSN: 2251-1571. (www.theinternationaljournal.org). Impact Factor :3.951

C.Aruljothi and S.Ramaswamy (2011) “Medical Tourism in India: Destination for Well-Being” in Arulraj.A (Ed) International Issues on Health Economics and Management. Vol.II, TiSSL International Publication, ISBN: 978-93-80449-15-9. pp 114-118.(www.Tisslinternational.org)

C.Aruljothi and S.Ramaswamy (2011) “Tourism and Development: A Case of Incredible India”, Asian Journal of Research in Business and Management, Vol. 1, Issue 3, December. ISSN: 2249-7309, pp 396-405. (http://www.aijsh.org)

C.Aruljothi and S.Ramaswamy (2012) “Pilgrimage Tourism: A Study on Palani Temple, Tamil Nadu”. ATNA, Journal of Tourism Studies, AJTS, Vol.7, No.2, July-December 2012. ISSN: 0975-3281. pp 103-116.

C.Aruljothi and S.Ramaswamy (2013) “Women and Tourism- Soft Pathways for Women Empowerment”. Proceedings of the 3rd National conference on Women Empowerment in emerging New Trends in Managerial Excellence” on 25 the October- Volume I, pp 195-197. ISBN: 978-93-82570-14-1.

Conference Presentation:

C.Aruljothi and S.Ramaswamy, “Scanning of Tourism Policies: From Global to Local”, International Conference on “Development Goals at the Grassroots: Policy Perspectives     and Challenges (ICDGG – 2015)” organized by Faculty of Rural Social Science, GRI-DU, on  22-23 June 2015.

 C.Aruljothi, K.Midhun and S.Ramaswamy, “Knowledge of Traditional Healthcare System: Need, Documentation and Dissemination for Future Society” International Conference on Contemporary Issues in Management”,  organized by Department of Business Administration, Faculty of Science and Humanities, SRM University, on 28 Feb-1 March 2013

C.Aruljothi, K.Midhun and S.Ramaswamy, “Marketing of Tourism Services in Kerala: A case of Health Tourism”, International Conference on Management Issues in Emerging Economies-ICMIEE 2012, organised by School of Management, Sastra University, Thanjavur, on 17-18 August 2012.

C.Aruljothi and S.Ramaswamy, “Medical Tourism in India : Destination for Well-Being”, International Seminar on “Health Economics and Management” Organised by P.G. Research Department of Economics, Rajah Sarafoji College, (Autonomous) Tanjavur- 613005, Tamil Nadu, on 15-16, December 2011.

C.Aruljothi, S.Ramaswamy and K.Manikandan, “Business Opportunities in Cultural Tourism Environs- A Case of Temple festival in Dindigul Tamil Nadu”, International Seminar on “Heritage and Cultural Tourism” Organized by Department of Economics, ICLES college of Arts and Science and commerce, Navi Mumbai, on 1-2 September 2010.

C.Aruljothi and S.Ramaswamy, “Disseminating Gandhigram Trust Products Vis-à-vis Tourism Centers in Tamil Nadu”, ICSSR sponsored National Seminar on “ The Role of NGOs on Empowering SHGs Women: Issues &Achievements” Organized by St.Xavier’s College (Autonomous), Palayamkottai, on 26th & 27th February 2015.

C.Aruljothi and S.Ramaswamy, “Tourism Industry in India: An Overview”, UGC Sponsored National Seminar in “Challenges and Prospects of Indian Economy” organized by Research Department of Economics, Arumugam Pillai Seethai Ammal College, Tiruppattur, Sivagangai Dt, 22nd and 23rd January, 2015.

C.Aruljothi and S.Ramaswamy,  “Public Private Partnership for Rural Tourism”, ICSSR sponsored National Semiar on Public Private Partnership for Rural Development organized by Department of Lifelong Learning and Extension, GRI-DU, Ganhigram. Dindigul, on 21st and 22nd November 2013.

C.Aruljothi and S.Ramaswamy, “Women and Tourism- Soft Pathways for Women Empowerment”, 3rd National Conference ENTIME 2013, on Women’s Empowerment in Emerging new Trends in Managerial Excellence”, organised by Department of Management Studies, Sathyabama University, Chennai, on 25 October 2013.

C.Aruljothi and S.Ramaswamy, “Peoples’ Perception on Environmental Status of Pilgrimage Tourism Economy: A Case of Palani in Dindigul District, Tamil Nadu”, National Seminar on “Millennium Development Goals: Strategies, Achievements and Challenges”, organized by Department of Applied Research, GRI-DU, Gandhigram, on 7-8 March 2013.

C.Aruljothi and S.Ramaswamy, “Reminiscence of Pilgrimage Tourists: A Case of Palani Temple, Tamil Nadu”, National Seminar on Trends in the Management of Tourism Industry organized by Department of Tourism Studies, Christ University, Bangalore, on 6-7 February 2012.

C.Aruljothi and S.Ramaswamy, “Tourism and Development A Case of Incredible in India”, National Seminar on “India’s Infrastructure: Challenges, Initiatives and Perspectives”. Organised by Department of Economics, Avinasilingam Deemed University, Coimbatore, Tamil Nadu, India, 15-16 December 2011.

C.Aruljothi , S.Ramaswamy, “Tourism in Tami Nadu: An Overview”, National Conference on Tourism, Environment and Sustainable Development: Strategies and Policies, organized by Department of Economics,  Gandhigram Rural Institute (Deemed University), Gandhigram, Dindigul (Dt), Tamil Nadu, on 28-29 July 2011.

C.Aruljothi and S.Ramaswamy, “Eco-Tourism for Sustainable Development: A Tri Dimensional Approach”, National Workshop on Innovative and Interactive Strategies for Research and Development in a Knowledge society, , Organised by Department of Applied Research, Gandhigram Rural Institute (Deemed University), Gandhigram, Dindigul (Dt), Tamil Nadu, on March 3 – 4, 2011.

C.Aruljothi and S.Ramaswamy, “Strategies and policy options for Eco tourism vis-à-vis Sustainable development”, National Level Seminar on “ Millennium Development Goals” Organized by P.G Research Department of Economics, A.V.C. College (Autonomous) Mannampandal Mayiladurai, on 5-6, March 2010.

C.Aruljothi and S.Ramaswamy, “Tourism in India- SWOT Analysis”, State level Seminar on “Tourism Issues Challenges and Strategies” Organized d by P.G Research, Department of Economics, Jamal Mohammed College (Autonomous) Trichy, on 10th March  2010.

C.Aruljothi and S.Ramaswamy, “Eco Tourism for Sustainable Development : A case of Tamil Nadu”, UGC Sponsored National Level Seminar on “Environment and Sustainable Development” Organized by the P.G Research Department of Economics, Kundhavai Natchiyar Government Arts college  (W) Autonomous, Thanjavur, on 5-6, October 2009.

K.Manikandan, C.Aruljothi and S.Ramaswamy, “Utilisation of solar street lights in Gandhigram Rural University – An Assessment”, National Level Seminar on “ Rural Energy Management Strategies and Policy options” Department of Economics, Gandhigram Rural University, Gandhigram, on 30-31, January2009.

G.Kavitha. C.Aruljothi and S.Ramaswamy, “Bioregional Community Participation in Biodiversity Management: Strategies and Policies”, National Seminar on Emerging Issues in Biodiversity Management, organized by Department of Environmental Management, Bharathidasan University, Trichy, on 8-9, January 2009.

C.Aruljothi and S.Ramaswamy, “Tourism for Rural Development – Scope and opportunities”, National Level Seminar on “Rural Development in India – Opportunities and Challenges” Department of Economics, Manonmaniam Sundaranar University, Tirunelveli, on 29-30, October2008.


Dr.T.Sisili

Publication:

Dr.D.Elango and T.Sisili, January 2013, , “ FDI and its determinants of India”, International Journal of Scientific and Engineering Researh, III issue, Volume no:3.

Conference Presentation:

T.Sisili,`` Intra Industry trade between Malaysia and India”, International Conference, Asan Memorial College, Chennai, September 2012.

T.Sisili,`` Intra Industry trade between India and ASEAN 3 Nations” , National conference, Karpagam University,Coimbatore,January,2013.

Dr.T.Sisili,” Inflation and its causes on Indian Economy”, International Seminar, Hindusthan College of Arts and Science, Coimbatore, February 2014.


Mr. P. Arun Prakash

Publication:

P. Arun Prakash & K. Subramani (2016), “Linkage between Net Interest Margin and Macroeconomic Determinants : Empirical Evidence from Scheduled Public and Private Sector Commercial Banks in India”, International Research Journal of Management and Humanities, ISSN No.2347-3274, Volume 3, Issue :1, September 2016.

P. Arun Prakash & Dr. A. M. Mohamed Sindhasha (2016), “A Study on Impact of Leverage on Profitability: Empirical Evidence from select Pharmaceutical Companies in India” Asian Journal of Research in Social Science and Humanities, ISSN No.2249-7315, Vol. 6, No. 7, July 2016, pp. 1036-1043.

P. Arun Prakash Dr. A. M. Mohamed Sindhasha & Dr. E. Mubarak Ali (2016), “An Empirical Study on Interface between Non-Performing Assets of New Private Sector Banks in India and Macroeconomic Determinants: An Econometric Dimension” Asian Journal of Research in Social Science and Humanities, ISSN No.2249-7315, Vol. 6, No. 7, July 2016, pp. 1044-1054.

P. Arun Prakash, Dr. A. M. Mohamed Sindhasha Dr.K. Senthil Kumar (2016) “An Empirical Analysis on Nexus between Credit Risk of Nationalised Banks in India and Macroeconomic Factors – An Econometric Perspective”, International Journal of Advance Research and Innovative Ideas in Education, Vol -  2, Issue 3, Online ISSN 2395-4396, May 2016, Pp 1171-1182.

P. Arun Prakash (2016) “An Analytical Study on Gross Loan Portfolio and Profit Margin of Select Microfinance Institutions in Andhra Pradesh”, Primax International Journal of Commerce and Management Research, ISSN: 2321-3604, Online ISSN: 2321-3612, January 2016, Pp 134-139.

P. Arun Prakash & Dr.K. Senthil Kumar (2016), “A Study on Association Between Intellectual Capital and Corporate Performance of Listed Fertilizer Companies in India: A Multivariate Approach”, Primax International Journal of Commerce and Management Research, ISSN: 2321-3604, Online ISSN: 2321-3612, January 2016, Pp 15-19.

P. Arun Prakash, S.R. Vishalakshie & R. Umamaheswari (2015), “An In-depth Study on Determinants of Profitability of State Bank of India and its Associates”, Indo Global Journal of Commerce and Economics, ISSN 2393 – 9796, Vol 2, Issue 1, March 2015, Pp 22-26.

P. Arun Prakash & M. Sri Savinthana (2015), “An Empirical Study on Loss Loan Assets and Profitability of Old Private Sector Banks in India”, Indo Global Journal of Commerce and Economics, ISSN 2393 – 9796, Vol 2, Issue 1, March 2015, Pp 90-95.

Dr. A. M. Mohamed Sindhasha & P. Arun Prakash (2014), “A Study on Determinants of Profitability of Public Sector Banks in India”, Primax International Journal of Finance, ISSN No : 2348 – 0475, Vol II, Issue No.1, July – December 2014. Pp. 1-17.

Dr. A. M. Mohamed Sindhasha & P. Arun Prakash (2014), “An Empirical Study on of Non-Performing Assets of Public Sector Banks in India”, Primax International Journal of Marketing,  ISSN No : 2348 – 0491, Vol 2, Issue No.1, July – December 2014. Pp. 73-87.

P. Arun Prakash & Dr. A. M. Mohamed Sindhasha (2016), “A Study on Overall Performance of SBI and Associates Banks during Pre and Post Financial Crisis – A CAMEL Framework”, Yamini Publications, ISBN: 978-93-80622-44-6, Pp : 16-23

P. Arun Prakash & S. Kowsalya  (2015) “A Empirical Study on Determinants of Capital Structure of Large Scale Steel Companies in India” Excel Publishers, ISBN: 978-93-84869-91-5, Pp : 35-39.

P. Arun Prakash & M. Savitha (2015) “A Study on Impact of Macroeconomic factors on NPA of SBI and Associates Banks” Centre for Research Consultancy & Publication and Vivekandanda Institute of Management Studies, ISBN : 978-1-943844-53-1, Vol - Special Issue, Pp : 498 – 509.

P. Arun Prakash & V. Sindhu (2015) “A Empirical Study on Dividend Policy of Select Cement Companies in India” Centre for Research Consultancy & Publication and Vivekandanda Institute of Management Studies, ISBN :978-1-943844-53-1, Vol - Special Issue, Pp : 742 – 751.

Conference Presentation:

P. Arun Prakash & Dr.K. Senthil Kumar presented a paper on “A Study on Credit Risk of Nationalised Banks in India and Macroeconomic Factors – An Economic Perspective” in the International Conference on Education Research and Excellence held during 5th May 2016- 8th May 2016, at Indian Institute of Management, Indore.

P. Arun Prakash & S. Kowsalya presented a paper on “A Empirical Study on Determinants of Capital Structure of Large Scale Steel Companies in India” in the International Conference on Crowdfunding - 2016 held on 7th January 2016 at Sri Krishna Arts and Science College, Coimbatore.

P. Arun Prakash & M. Savitha presented paper on “A Study on Impact of Macroeconomic factors on NPA of SBI and Associates Banks” in the International Conference on Contemporary Management Practices organized in association with ICCI, Coimbatore and Olympia College, Penang, Malaysia, held on 23rd September 2015 at Vivekananda Institute of Management Studies, Coimbatore.

P. Arun Prakash & V. Sindhu presented paper on “A Empirical Study on Dividend Policy of Select Cement Companies in India” in the International Conference on Contemporary Management Practices organized in association with ICCI, Coimbatore and Olympia College, Penang, Malaysia, held on 23rd September 2015 at Vivekananda Institute of Management Studies, Coimbatore.

P. Arun Prakash, S.R. Vishalakshie & R. Umamaheswari presented paper on “An In-Depth Study on Determinants of Profitability of State Bank of India and its Associates”, in the International Conference on Contemporary Issues & Challenges in Commerce and Management organized by Sri Ganesh College of Arts & Science, Salem, 13th Feb 2015.

P. Arun Prakash & M. Sri Savinthana presented paper on “An Empirical Study on Loss Loan Assets and Profitability of Old Private Sector Banks in India”, in the International Conference on Contemporary Issues & Challenges in Commerce and Management organized by Sri Ganesh College of Arts & Science, Salem, 13th Feb 2015.

P. Arun Prakash presented paper on “A Study on Financial Analysis of Microfinance Institutions in India” in the International Conference on Social Responsibility in Economic Perspective- A Global Issue Sponsored by UGG, ICSSR at S.S. Jain subodh P.G (Autonomous) College Jaipur, January 11-13, 2014.

P. Arun Prakash & K. Subramani presented paper on “Linkage between Net Interest Margin and Macroeconomic Determinants : Empirical Evidence from Scheduled Public and Private Sector Commercial Banks in India”, Sustainable Strategies in Competitive Business Environment  at Priyadarshini Engineering College, Vaniyambadi, on 27th Auguest 2016.

P. Arun Prakash & Dr. A. M. Mohamed Sindhasha presented paper on  “A Study on Overall Performance of SBI and Associates Banks during Pre and Post Financial Crisis – A CAMEL Framework”, in the National Conference on Myths and Realities of Business in the digital era at Jamal Mohamed College, Trichy on 17th February, 2016. ISBN: 978-93-80622-44-6, Pp : 16-23.



Mr. S. Gokul Kumar

Publication:

Gokul Kumar S, 2014, “A Study of Consumer Perception towards KFC Food Items”, Journal of Management and Science, Volume:7, Issue:14, PP:40-47.

Gokul Kumar S, 2015, “Android Technology”, Bonfring International Journal of Industrial Engineering and Management Science, Volume:5, Special Issue, PP:259-261.

Gokul Kumar S, 2016, “Impact of Bank-specific Determinants on Gross Non-Performing Assets: Empirical Evidence from SBI and its Associate Banks in India”, International Research Journal of Management and Humanities, Volume:3, Issue:1, PP:87-92.

Conference Presentation:

Gokul Kumar S, “A Study of Consumer Perception towards KFC Food Items”, International Conference on Finance & Management; Sri Vasavi College, Erode; January, 2014.

Gokul Kumar S, “Android Technology”, International Conference on Prolific Management Crafts for Global Eminence, Marudhar Kesari Jain College for Women, Vaniyambadi,  August, 2015.

Gokul Kumar S, “E-Commerce Payment System”, International Conference on the Impact of E-Commerce in Modern Business, Rathinam College of Arts and Science, Coimbatore, August, 2015.

Gokul Kumar S, “Impact of E-Commerce”, International Conference on the Impact of E-Commerce in Modern Business, Rathinam College of Arts and Science, Coimbatore, August, 2015.

Gokul Kumar S, “E-Commerce Business Models”, International Conference on the Impact of E-Commerce in Modern Business, Rathinam College of Arts and Science, Coimbatore, August, 2015.

Gokul Kumar S, “E-Tailing”, International Conference on the Impact of E-Commerce in Modern Business, Rathinam College of Arts and Science, Coimbatore, August, 2015.

Gokul Kumar S, “E-Business Application”, International Conference on the Impact of E-Commerce in Modern Business, Rathinam College of Arts and Science, Coimbatore, August, 2015.

Gokul Kumar S, “Impact of Bank-specific Determinants on Gross Non-Performing Assets : Empirical Evidence from SBI and its Associate Banks in India”, National Conference on Sustainable Strategies in Competitive Business Environment, Priyadarshini Engineering College, Vaniyambadi, August, 2016.

Gokul Kumar S, “Contemporary and Future Issues in Indian Banking”, National Conference on Trade, Economics and Finance Research, KG College of Arts and Science, Coimbatore, February, 2015.

Gokul Kumar S, “Contemporary Research in Banking and Finance”, National Conference on Trade, Economics and Finance Research, KG College of Arts and Science, Coimbatore, February, 2015.

Gokul Kumar S, “Banking Services in India”, National Conference on Integrated Business Process Services, Sri Krishna Arts and Science College, Coimbatore, February, 2015.

Gokul Kumar S, “Trends in Indian Banking”, National Conference on Integrated Business Process Services, Sri Krishna Arts and Science College, Coimbatore, February, 2015.

Gokul Kumar S, “Challenges in Curriculum Design and Development”, National Conference on The Significance of Curriculum Design and Delivery Process in Outcome Based Education, Nehru Arts and Science College, Coimbatore, April, 2015

Gokul Kumar S, “Tourism for New Learning”, National Seminar on Emerging Trends in Banking and Insurance Sectors, Bharathidasan University Constituent College, Perambalur, September, 2015.

Gokul Kumar S, “Commodity Market”, National Conference on Emerging Issues in Global Economy, Commerce and Management: Challenges and Strategies for International Competitiveness, Madras Christian College, Chennai, September, 2015.

Gokul Kumar S, “Rural Marketing”, National Conference on Next Best Practices for Emerging Business World, KG College of Arts and Science, Coimbatore,      February, 2014.

Gokul Kumar S, “Impact of Global Rescission”, National Seminar on Emerging Dimensions of Globalization in the Indian Economy, KSG College of Arts and Science, Coimbatore, September, 2011.

Gokul Kumar S, “An Inclined Analysis on NPA”, International Conference on Crowd-funding, Sri Krishna Arts and Science College, January, 2016.

Gokul Kumar S, “A Deep-Rooted Exploration of NPA”; International Conference on Crowd-funding, Sri Krishna Arts and Science College, January, 2016.

Gokul Kumar S, “Agribusiness Opportunities in Rural India”, National Seminar on Role of Agribusiness in Sustainable Rural Entrepreneurship Development, NGP Arts and Science College, Coimbatore, August, 2015
.
Gokul Kumar S, “Agricultural Opportunities in Rural India”, National Seminar on Role of Agribusiness in Sustainable Rural Entrepreneurship Development, NGP Arts and Science College, Coimbatore, August, 2015.